He said that it's the first multi fx pedal by EHX... but what about.. well.. the Holy Stain for example? It's not quite the same but still...
I think he means combining three production pedals into one enclosure, like Devi's Shoegazer, the Hoof Reaper, Twosome, etc.
I don't believe they've had a pedal with a second or third footswitch that engages a completely separate circuit.
He didn't pick his words too carefully there.