Fri Oct 03, 2014 11:03 am
Wed Dec 24, 2014 4:10 am
Wed Dec 24, 2014 4:29 am
Wed Dec 24, 2014 9:25 pm
Tue Feb 03, 2015 4:16 pm
Wed Feb 04, 2015 3:23 pm
misterstomach wrote:i don't have much new to ad, but since this is the internet and i'm unemployed this week, i'm going to just spew my worthless thoughts out anyway and act like they matter.
i would say the fact that you have dealers and are making sales speaks to the fact that you have a quality built product and nice enclosures and it's appealing to someone because otherwise your image and name and marketing are boring as shit and if you didn't have something else going for you the company would be a total flop. i've never even looked at your website or pursued finding out about your products. i've seen the name and heard of you for a long time, but it's just so boring that there's nothing that says, "hey, maybe i wanna check that out." honestly, only like the top 1% of super gear nerds have even heard of shin-ei or would have that name mean a fucking thing to them. and only a little of that one percent is going to be in the market for a shin-ei clone. to everyone else the enclosures are just big and weird and the words "shin-ei fy-2" means nothing and your doing nothing to reach out to those people. i don't try to be consciously judgemental like this, but when i'm seeing a list of pedal company names, wattson classic electronics just gets passed over in my head. at best i might think it's a tgp kind of brand or something.
as an analogy, let's say pedals are like records. say i'm in the record store flipping through the stack with money in my pocket to spend on something. if i see a record that has words that stand out or at least have meaning to me and give me an idea that anything is going on, i'm more likely to at least pull the record out and look at the cover and look into it a bit. if it seems really cool, i might buy it or at least go home and try to check it out on the internet or something. "black arts toneworks quantum mystic" is a name with words that my brain at least associates with something. being who i am and what i'm into, the words make me think i might be interested. "wattson electronics fy-2" means nothing to me, and honestly, i can't think of who it would mean anything to. it's a record that everyone just flips past, whether it's in the jazz section, rock, metal or hip hop. and anyone who does look into it, outside of the tiny amount of people who are looking for an exact super fuzz clone, will see a pedal in big weird enclosure, with a circuit that has apparently not been influenced or effected by the last 50 years of music or technology.
other companies tend to give pedals their own name. even if it's a direct clone it gives it an identity related to you. you've probably got the attention of most people searching the internet for shin-ei clones, but that market is not likely to blow up anytime soon and you'll need to do something else to get everyone else's.
Wed Feb 04, 2015 7:21 pm
Wed Feb 04, 2015 8:13 pm
chuckjaywalk wrote:misterstomach wrote:i don't have much new to ad, but since this is the internet and i'm unemployed this week, i'm going to just spew my worthless thoughts out anyway and act like they matter.
i would say the fact that you have dealers and are making sales speaks to the fact that you have a quality built product and nice enclosures and it's appealing to someone because otherwise your image and name and marketing are boring as shit and if you didn't have something else going for you the company would be a total flop. i've never even looked at your website or pursued finding out about your products. i've seen the name and heard of you for a long time, but it's just so boring that there's nothing that says, "hey, maybe i wanna check that out." honestly, only like the top 1% of super gear nerds have even heard of shin-ei or would have that name mean a fucking thing to them. and only a little of that one percent is going to be in the market for a shin-ei clone. to everyone else the enclosures are just big and weird and the words "shin-ei fy-2" means nothing and your doing nothing to reach out to those people. i don't try to be consciously judgemental like this, but when i'm seeing a list of pedal company names, wattson classic electronics just gets passed over in my head. at best i might think it's a tgp kind of brand or something.
as an analogy, let's say pedals are like records. say i'm in the record store flipping through the stack with money in my pocket to spend on something. if i see a record that has words that stand out or at least have meaning to me and give me an idea that anything is going on, i'm more likely to at least pull the record out and look at the cover and look into it a bit. if it seems really cool, i might buy it or at least go home and try to check it out on the internet or something. "black arts toneworks quantum mystic" is a name with words that my brain at least associates with something. being who i am and what i'm into, the words make me think i might be interested. "wattson electronics fy-2" means nothing to me, and honestly, i can't think of who it would mean anything to. it's a record that everyone just flips past, whether it's in the jazz section, rock, metal or hip hop. and anyone who does look into it, outside of the tiny amount of people who are looking for an exact super fuzz clone, will see a pedal in big weird enclosure, with a circuit that has apparently not been influenced or effected by the last 50 years of music or technology.
other companies tend to give pedals their own name. even if it's a direct clone it gives it an identity related to you. you've probably got the attention of most people searching the internet for shin-ei clones, but that market is not likely to blow up anytime soon and you'll need to do something else to get everyone else's.
You literally just made me want a Wattson.
Wed Feb 04, 2015 8:21 pm
misterstomach wrote:chuckjaywalk wrote:misterstomach wrote:i don't have much new to ad, but since this is the internet and i'm unemployed this week, i'm going to just spew my worthless thoughts out anyway and act like they matter.
i would say the fact that you have dealers and are making sales speaks to the fact that you have a quality built product and nice enclosures and it's appealing to someone because otherwise your image and name and marketing are boring as shit and if you didn't have something else going for you the company would be a total flop. i've never even looked at your website or pursued finding out about your products. i've seen the name and heard of you for a long time, but it's just so boring that there's nothing that says, "hey, maybe i wanna check that out." honestly, only like the top 1% of super gear nerds have even heard of shin-ei or would have that name mean a fucking thing to them. and only a little of that one percent is going to be in the market for a shin-ei clone. to everyone else the enclosures are just big and weird and the words "shin-ei fy-2" means nothing and your doing nothing to reach out to those people. i don't try to be consciously judgemental like this, but when i'm seeing a list of pedal company names, wattson classic electronics just gets passed over in my head. at best i might think it's a tgp kind of brand or something.
as an analogy, let's say pedals are like records. say i'm in the record store flipping through the stack with money in my pocket to spend on something. if i see a record that has words that stand out or at least have meaning to me and give me an idea that anything is going on, i'm more likely to at least pull the record out and look at the cover and look into it a bit. if it seems really cool, i might buy it or at least go home and try to check it out on the internet or something. "black arts toneworks quantum mystic" is a name with words that my brain at least associates with something. being who i am and what i'm into, the words make me think i might be interested. "wattson electronics fy-2" means nothing to me, and honestly, i can't think of who it would mean anything to. it's a record that everyone just flips past, whether it's in the jazz section, rock, metal or hip hop. and anyone who does look into it, outside of the tiny amount of people who are looking for an exact super fuzz clone, will see a pedal in big weird enclosure, with a circuit that has apparently not been influenced or effected by the last 50 years of music or technology.
other companies tend to give pedals their own name. even if it's a direct clone it gives it an identity related to you. you've probably got the attention of most people searching the internet for shin-ei clones, but that market is not likely to blow up anytime soon and you'll need to do something else to get everyone else's.
You literally just made me want a Wattson.
great. i just re-read my post and i kind of sound like a jerk. didn't really mean to. i was trying to be helpful and honest, but that's apparently kind of difficult when you're drunk and depressed. anyway, i guess if you buy one then i was helpful in a different way, which is great. cause my post probably wasn't helpful at all in any other way.
Thu Oct 15, 2015 10:49 am
Thu Oct 15, 2015 12:04 pm
Mon Oct 19, 2015 3:22 am
Thu Oct 22, 2015 8:41 am
Thu Oct 22, 2015 9:02 am
Thu Oct 22, 2015 9:18 am